Last Modified: December 2022

1. INTRODUCTION. The Gut Goddess (“Company”) respects your privacy. This Privacy
Policy sets forth Company’s policy with respect to the types of information we may
collect from you or that you may provide when you visit www.thegutgoddess.com (“the Website”),
including any content, services, functionality, mobile applications, downloadable
materials, and courses (“the Services”). If you do not agree with our Privacy Policy, your
choice is to not use our Website. By accessing or using this Website, you agree to this
Privacy Policy and the Terms of Use found here: [link to Website Terms of Use].
2. CHILDREN UNDER THE AGE OF 16. All website users must be at least 16 years of
age. If we learn we have received information from a child under 16 we will delete the
information. If you have reason to believe that a child under the age of 16 has provided
Personal Data to us through the Website or Services, please contact us and we will
endeavor to delete the information from our database. If we learn a user is under 16 years
of age, we will not disclose any personal information to any third parties unless the user
has given opt-in consent. If you have reason to believe that a user is under 16 years of
age, notify the Company in order to prevent disclosure of any personal data without opt-
in consent.
3. WHEN WE COLLECT INFORMATION FROM YOU. We collect data and process
data when you access our Website, fill out forms on our Website, register, make a
purchase, sign up for our newsletter, respond to a survey, surf the Website, or use or view
our Website via your browser’s cookies. Our Company may also receive your data
indirectly from the following sources: 
4. WHAT TYPES OF INFORMATION WE COLLECT FROM YOU.
A. Voluntary Information
A. When you visit our Website or use our Services we collect certain types of
information from you. This includes your name, email address, mailing
address, phone number, credit card information, age, sex, marital status, race,
nationality, or other information you provide to us. 
B. Automatic Data Collection
A. We also collect information automatically through cookies and other
tracking technologies such as information about your internet connection, your
IP address, traffic and location data, logs and other information. The
information we automatically collect helps us to improve our Website and
deliver a better service.

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C. The categories of consumer data we have collected within the past 12 months
includes 
5. HOW WE COLLECT INFORMATION FROM YOU. The data controller is [list the
name and contact info of the data controller and its representatives if Company uses data
controller 1 ]. The technologies we use for automatic data collection include “cookies.”
Cookies are small files placed on the hard drive of your computer that enables the
website or service provider’s systems to recognize your browser and remember certain
information. We use functionality cookies to recognize you on our website and remember
your previously selected preferences. These could include what language you prefer and
location you are in. We use advertising cookies to collect information about your visit to
our website, the content you viewed, the links you followed and information about your
browser, device, and your IP address. Our Company sometimes shares some limited
aspects of this data with third parties for advertising purposes. We may also share online
data collected through cookies with our advertising partners. This means that when you
visit another website, you may be shown advertising based on your browsing patterns on
our Website. You may refuse to accept browser
cookies by activating the appropriate setting in your browser, but if you do, you may not
be able to access certain parts of our Website or Services. We also use flash cookies or
web beacons for automatic data collection. You may also provide information that is
public or displayed on public areas of the Website, or transmitted to other users of the
Website or third parties (“User Content”). Your User Content is transmitted to others at
your own risk.
6. HOW WE USE YOUR INFORMATION. Processing of your information is necessary
for the purpose of legitimate interests and does not infringe on any fundamental rights
and freedoms. Some of those legitimate interests include: direct
marketing, processing of client data. We use your information to understand and store information about
visitor’s preferences, to compile aggregate data about site traffic and site interactions, to
provide you with information, products, or services that you request from us or that we
think you may like, to provide you with notices about your account, to carry out billing
and collection, for customer support, for marketing purposes, and in any other way we
describe when you provide information to us. We do not use automated decision-
making in processing your personal information for some services and products. You can
request a manual review of the accuracy of an automatic if you are unhappy with it. We
do not sell personal information or consumer data for monetary gain or valuable
consideration. 
7. THIRD PARTY DISCLOSURES. Some content or applications on the Website are
served by third parties, such as advertisements. We do not control third parties’ tracking

1  The data controller is a legal or natural person, an agency, a public authority, or any other body who determines the purposes of any personal
data and the means of processing it.

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technologies. You should consult the privacy policies of any such third party for more
detailed information on their practices. Our Company Website contains links to other
websites. Our privacy policy applies only to our Website, so if you click on a link to
another website, you should read their privacy policy.
8. HOW WE DISCLOSE YOUR INFORMATION.
A. We may disclose aggregated information about our users and information that does
not identify any individual without restriction.
B. We do not disclose personal information that we collect or you provide as
described in this Privacy Policy to third parties. 
C. We use your provided data to prevent fraudulent purchases by sharing your data with
credit reference agencies.
D. We will release information when it is appropriate to comply with the law or enforce
our site policies.
E. Do Not Track Policy: Our site honors Do Not Track (“DNT”) browser settings. We
[do/ do not] track your online browsing activity on any other online service.
F. We do not transfer personal data collected from you to third party processors
located internationally. Please be aware that such counties may not have the same
level of data protection; however, our collection, storage and use of your personal
data will continue to be governed by this Privacy Policy.
9. HOW WE STORE AND PROTECT USER INFORMATION.
A. Company securely stores your data on secure severs. We
have implemented security measures designed to protect your visit to the Website.
A. All payment information is encrypted.
B. All information you provide to us is stored on our secure servers behind
firewalls.
C. We use regular Malware Scanning.
D. No transmission over the internet or email is completely secure or error
free. Please keep this in mind when disclosing personal information over the
internet.

B. We will keep your data until asked to remove your data. 
10. YOUR CALIFORNIA PRIVACY RIGHTS.

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A. If you are a California resident, California law may provide you with additional rights
regarding our use of your personal information. To learn more about your California
privacy rights, visit https://oag.ca.gov/privacy/ccpa [or most recent CCPA Privacy
Notice link].
B. Under the CCPA, California residents have the right to opt-out of the sale of personal
information about them or their household, such as their name, postal or email
address, and other personal identifying information. The right is subject to certain
exceptions. For example, it does not apply to information that we share with certain
third-party service providers so they can perform business functions for us or on our
behalf. You may opt out by emailing
[email protected].
C. In the preceding twelve months, we have not sold personal information. Our policy is
that we do not and will not sell your personal information, unless you give us your
consent or direct us to do so.
11. RIGHT TO OPT OUT. You have agreed to receive marketing material from the
Company and have consented to the Company disclosing your information to third
parties for marketing purposes. You may opt out at any time. 
12. YOUR DATA PROTECTION RIGHTS.
A. The Right to be Informed: This means anyone processing your personal data must
make clear what they are processing, why, and who else the data may be passed to.
B. The Right to Access: This is your right to see what data is held about you by a Data
Controller.
C. The Right to Rectification: You have the right to have your data corrected and
amended if what is held is incorrect in some way. You can request that we correct any
information that you believe is inaccurate or request that we complete information
that you believe is incomplete.
D. The Right to Erasure: Under certain circumstances you can ask for your personal data
to be deleted. This is also called “The Right to be Forgotten.” This would apply if the
personal data is no longer required for the purposes it was collected for, or your
consent for the processing of that data has been withdrawn, or the personal data has
been unlawfully processed.
E. The Right to Restrict Processing: This gives the you the right to ask for a temporary
halt to processing of personal data, such as in the case where a dispute or legal case
has to be concluded, or the data is being corrected.

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F. The Right of Portability: you have the right to ask for any data supplied directly to the
Data Controller by you, to be provided in a structured, commonly used, and machine-
readable format. You may request copies of your personal data from us. You may
request that we transfer the data that we have collected to another organization, or
directly to you, under certain conditions. We may charge a small fee for this service
or for any copies requested.
G. The Right to Object: You have the right to object to further processing of your data
which is inconsistent with the primary purpose for which it was collected, including
profiling, automation, and direct marketing.
H. Rights in Relation to Automated Decision-making and Profiling: You have the right
not to be subject to a decision based solely on automated processing.
I. Right Not to be Subject to Discrimination for the Exercise of Rights: The Company
will not refuse goods or services to individuals who exercise their consumer rights.
If you would like to exercise these rights, please contact us at [email protected] 

13. CHANGES TO PRIVACY POLICY. The date the Privacy Policy was last revised is
identified on the first page of the Privacy Policy. We reserve to update this policy and if
we make material changes to how we treat our users’ personal information we will notify
you by email. You are responsible for periodically visiting our Website and Privacy
Policy to check for any changes.
14. CONTACT. You may send us an email to inquire about our Privacy Policy or to request
access to, correct or delete any personal information that you have provided to us at:

[email protected]

15. COMPLAINTS. Should you wish to report a complaint or if you feel that our Company
has not addressed your concern in a satisfactory manner, you may contact the Information
Commissioner’s office (if an individual located in the United Kingdom) or the European
Data Protection Board.
16. INDIVIDUALS LOCATED WITHIN THE UNITED KINGDOM.

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A. Restricted Transfers: Our Company may make a restricted transfer if the
receiver is located in a third country or territory or is an international
organization, covered by UK “adequacy regulations.” If there are no adequacy
regulations about the country, territory or sector for the restricted transfer, our
Company should then find out whether you can make the transfer subject to
‘appropriate safeguards’ as listed in the UK GDPR. Before we rely on an
appropriate safeguard to make a restricted transfer, we must be satisfied that
the data subjects of the transferred data continue to have a level of protection
essentially equivalent to that under the UK data protection regime. We do this
by undertaking a risk assessment, which takes into account the protections
contained in that appropriate safeguard and the legal framework of the
destination country (including laws governing public authority access to the
data). If our assessment is that the appropriate safeguard does not provide the
required level of protection, we will include additional measures. Appropriate
safeguards may be: (1) A legally binding and enforceable instrument between
public authorities or bodies; (2) binding corporate rules as defined in Article 47
of the UK GDPR; (3) a contract incorporating standard data protection clauses
recognized or issued in accordance with the UK data protection regime; (4) a
code of conduct approved by the ICO; (4) Certification under an approved
certification scheme; (5) a bespoke contract governing a specific restricted
transfer which has been individually authorized by the ICO; or (6)
Administrative arrangements between public authorities or bodies. If none of
the criteria above apply for the transfer, we may still make the transfer if the
transfer is covered by an ‘exception’ set out in Article 49 of the UK GDPR.
B. CHILDREN UNDER THE AGE OF 13: All website users located in the
United Kingdom must be at least 13 years of age. If we learn we have received
information from a child under 13 we will delete the information. If you have
reason to believe that a child under the age of 13 located in the United
Kingdom has provided Personal Data to us through the Website or Services,
please contact us and we will endeavor to delete the information from our
database. If we learn a user is under 13 years of age, we will not disclose any
personal information to any third parties unless the user has given opt-in
consent. If you have reason to believe that a user is under 13 years of age,
notify the Company in order to prevent disclosure of any personal data without
opt-in consent.
C. Local Representative in United Kingdom: We [do / do not] either offer
goods or services to individuals in the UK; or monitor the behavior of
individuals in the UK.

2 You do not need to appoint a representative if either: 1) you are a public authority; or 2) your processing is only occasional, of low risk to the
data protection rights of individuals and does not involve the large-scale use of special category or criminal offence data.